Privacy Policy

Last updated: 23 June 2026

The Finer Edit respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains what information we collect when you visit thefineredit.com, subscribe to our newsletter, contact us, submit material for editorial consideration or otherwise interact with The Finer Edit. It also explains how we use, store and protect that information and the rights available to you.

  1. Who We Are

The Finer Edit is a UK-based lifestyle and editorial publication covering food, travel, places to visit, places to stay, recipes, culture, business and thoughtful living.

The website is operated by:

The Finer Edit trading as The Finer Edit

Website: thefineredit.com

Email: contact@thefineredit.com

For the purposes of UK data-protection law, we are the data controller responsible for the personal information described in this policy.

  1. Information We May Collect

The information we collect depends on how you use the website.

Information You Provide Directly

This may include:

  • your name;
  • your email address;
  • your telephone number, where provided;
  • the business or organisation you represent;
  • information included in an enquiry or contact form;
  • newsletter subscription details;
  • partnership, advertising or commercial enquiry details;
  • press releases, photographs, biographies, pitches or other material submitted for editorial consideration;
  • correspondence sent to us by email, social media or another communication channel;
  • competition or giveaway entries, where applicable; and
  • any other information you choose to provide.

Please avoid sending sensitive personal information unless it is genuinely necessary and has been specifically requested.

Information Collected Automatically

When you visit the website, certain technical information may be collected automatically, including:

  • your IP address;
  • browser type and version;
  • device type and operating system;
  • approximate geographical location;
  • referring website or source;
  • pages viewed and links selected;
  • the date, time and duration of visits;
  • advertising and campaign identifiers;
  • cookie preferences; and
  • information required to maintain the security and performance of the website.

This information may be collected through cookies, analytics tools, server logs, pixels, scripts and similar technologies.

  1. How We Use Your Information

We may use personal information to:

  • respond to enquiries and correspondence;
  • provide information you have requested;
  • manage newsletter subscriptions;
  • administer advertising, partnership and commercial relationships;
  • consider editorial submissions, pitches and press information;
  • research, fact-check, commission and publish editorial content;
  • operate and improve the website;
  • understand how readers use the website;
  • measure readership, advertising and campaign performance;
  • display relevant advertising, where consent has been given;
  • prevent fraud, misuse and security threats;
  • keep appropriate business, consent and financial records;
  • establish, exercise or defend legal claims; and
  • comply with legal and regulatory obligations.

We will not use your personal information for a materially different purpose without providing further information where required.

  1. Our Lawful Bases

We only process personal information where we have a lawful basis to do so.

Depending on the circumstances, we may rely on:

Consent

We rely on consent where you:

  • subscribe to the newsletter;
  • agree to receive marketing communications;
  • accept non-essential analytics or advertising cookies; or
  • give specific permission for another use of your information.

You can withdraw consent at any time. Withdrawing consent does not affect processing that took place before withdrawal.

Legitimate Interests

We may rely on our legitimate interests where it is reasonable and proportionate to:

  • respond to enquiries;
  • operate and secure the website;
  • maintain business records;
  • understand the general performance of the publication;
  • manage editorial correspondence;
  • research and fact-check material;
  • develop the publication and its commercial relationships; or
  • prevent fraud and misuse.

We consider the effect on your rights before relying on legitimate interests.

Contract and Steps Before Entering a Contract

We may process information where it is necessary to:

  • discuss or enter into an advertising, sponsorship, commission or partnership agreement;
  • provide an agreed commercial service; or
  • fulfil obligations under a contract.

Legal Obligation

We may process or retain information where required by law, including for tax, accounting, regulatory, fraud-prevention or legal purposes.

  1. Editorial Research and Journalism

As an editorial publication, The Finer Edit may collect and use information for journalistic purposes.

This may include:

  • names and professional roles;
  • publicly available biographies;
  • business and professional contact information;
  • photographs and supplied media materials;
  • interviews, statements and correspondence;
  • publicly available social-media content;
  • information contained in press releases, official websites and public records; and
  • information relevant to researching, fact-checking or publishing an article.

We aim to handle editorial information fairly, accurately and responsibly.

Data-protection law contains provisions that protect journalism and freedom of expression. Any reliance on a journalistic exemption will be considered and documented on a case-by-case basis. We do not treat journalism as a blanket exemption from our responsibilities.

Editorial articles may remain available as part of the permanent archive of The Finer Edit where there is an ongoing journalistic, historical or public-interest reason for retaining them.

Questions or concerns relating to published editorial material should be sent to editor@thefineredit.com

  1. Newsletter and Email Communications

Where you subscribe to The Finer Edit newsletter, we will use your email address to send:

  • newly published stories;
  • travel and dining recommendations;
  • recipes and seasonal features;
  • editorial notes;
  • invitations, offers or announcements connected with the publication; and
  • occasional commercial or sponsored communications, where clearly identified.

Our newsletter is currently managed through Mailchimp & Internally on our website.

You can unsubscribe at any time by selecting the unsubscribe link included in each email or contacting us directly.

After you unsubscribe, we may retain a minimal record of your email address on a suppression list. This helps ensure that we do not accidentally add you back to marketing communications.

We do not sell or rent our subscriber list.

  1. Contact Forms and Correspondence

When you contact us, we may collect your name, email address, business information and the contents of your message.

Our contact forms are provided through AVADA FORMS

We use this information to respond to you, manage any resulting relationship and maintain an appropriate record of the correspondence.

General enquiries are normally retained for up to two years after the most recent meaningful contact, unless a longer period is necessary for legal, contractual, editorial or business reasons.

  1. Cookies and Similar Technologies

The website uses cookies and similar technologies to:

  • make the website function correctly;
  • remember privacy and consent preferences;
  • maintain security;
  • understand website usage;
  • measure content and advertising performance;
  • display maps or embedded media; and
  • provide personalised or non-personalised advertising where applicable.

Strictly necessary technologies may be used without consent where they are required for the website to function.

Non-essential analytics, advertising and tracking technologies will only be activated where the appropriate permission has been obtained.

You can accept, reject or adjust non-essential cookies through the website’s cookie-preference controls. You can change your preferences again through Cookie Settings.

Further information is available in our separate Cookie Policy.

Our cookie consent system is provided through Google

  1. Analytics

We may use GOOGLE ANALYTICS 4 to understand how readers use the website.

Analytics information may include:

  • pages viewed;
  • approximate location;
  • device and browser information;
  • referral sources;
  • interactions with articles and links; and
  • general readership patterns.

Analytics cookies and related technologies will only be used where the required consent has been obtained.

We use analytics information to improve the structure, content, speed and usefulness of the website. We do not use our own analytics reports to identify readers by name.

Analytics information is retained for [90 days].

  1. Google AdSense and Advertising

Where advertising is displayed, The Finer Edit may use Google AdSense and other approved advertising partners.

Google and other advertising providers may use cookies and similar technologies to:

  • serve advertisements;
  • limit the number of times an advertisement is shown;
  • measure advertising performance;
  • detect fraud and invalid activity;
  • provide personalised advertising, where consent has been given; and
  • provide non-personalised or limited advertising where appropriate.

Google may receive information such as your IP address, browser information, the page you are viewing and advertising identifiers.

Third-party vendors, including Google, may use advertising cookies based on visits to this website and other websites. Your advertising choices can be managed through the website’s consent controls and through Google Ads Settings.

Where personalised advertising is served to visitors in the United Kingdom, European Economic Area or Switzerland, we will use a consent-management platform that meets Google’s applicable publisher requirements.

Advertising consent can be withdrawn or changed at any time through the website’s Cookie Settings.

  1. Affiliate Links

Some articles may contain affiliate links. This means The Finer Edit may receive a commission where a reader follows a link and completes a qualifying purchase or booking.

An affiliate network or merchant may use cookies or tracking parameters to record:

  • that a link was followed from The Finer Edit;
  • whether a purchase or booking was completed;
  • the value of a transaction; and
  • information required to calculate a commission.

Affiliate tracking technologies will be managed through the website’s consent system where consent is required.

Affiliate relationships do not affect our editorial standards, and commercial relationships will be disclosed in accordance with our Disclosure Policy.

  1. Maps, Embedded Content and External Services

The website may include:

  • interactive maps;
  • videos;
  • social-media posts;
  • booking tools;
  • restaurant or hotel widgets;
  • newsletter forms; and
  • other content supplied by third parties.

The Finer Map currently uses OPENSTREETMAP through WP Go Maps.

When third-party content is loaded, the provider may receive technical information such as your IP address, device information and the page being viewed. Some providers may also set cookies or connect the visit to an existing account.

Where required, non-essential embedded content will not load until consent has been given.

Your use of an external service is also governed by that provider’s own privacy policy.

  1. Who We Share Information With

We may share information with carefully selected service providers where necessary to operate The Finer Edit.

These may include:

  • website hosting and technical-support providers;
  • cloud storage and backup providers;
  • email and newsletter platforms;
  • contact-form and communications providers;
  • analytics providers;
  • advertising and affiliate networks;
  • consent-management platforms;
  • map and embedded-content providers;
  • accountants, insurers, solicitors and professional advisers;
  • payment providers, where applicable;
  • regulators, law-enforcement bodies or public authorities where legally required; and
  • a purchaser or successor if the publication or its assets are sold or reorganised.

Service providers are permitted to use information only for the agreed purpose and subject to appropriate contractual and security arrangements.

We do not sell personal information.

  1. International Transfers

Some service providers may process information outside the United Kingdom.

Where personal information is transferred internationally, we take reasonable steps to ensure that an appropriate legal safeguard is in place. This may include:

  • a UK adequacy regulation;
  • the UK International Data Transfer Agreement;
  • the UK Addendum to approved contractual clauses; or
  • another recognised transfer safeguard.

Further information about safeguards used for a particular provider may be requested through contact@thefineredit.com

  1. How Long We Keep Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.

Typical retention periods or criteria include:

  • newsletter information: until you unsubscribe, followed by a minimal suppression record;
  • general enquiries: normally up to two years after the last meaningful contact;
  • unsuccessful commercial or editorial proposals: normally up to two years;
  • contracts, invoices and financial records: normally six years where required for tax, accounting or legal purposes;
  • cookie-consent records: for as long as reasonably necessary to demonstrate and respect your choices;
  • analytics information: according to the retention period configured within the relevant analytics platform;
  • security logs: for the period reasonably required to investigate technical or security issues;
  • published editorial material: potentially for the life of the publication or archive where continued retention is justified for journalistic, historical or public-interest purposes; and
  • legal correspondence: for as long as necessary to establish, exercise or defend legal rights.

Information may be retained for longer where required by law, where a complaint or dispute is ongoing, or where there is another legitimate reason.

  1. Your Rights

Depending on the circumstances, you may have the right to:

  • ask whether we hold personal information about you;
  • request a copy of your personal information;
  • ask us to correct inaccurate or incomplete information;
  • ask us to delete information;
  • ask us to restrict how information is used;
  • object to processing based on legitimate interests;
  • object to direct marketing at any time;
  • request the transfer of information you provided in a portable format;
  • withdraw consent; and
  • complain about how your information has been handled.

These rights are not absolute and may be affected by legal, regulatory, contractual or journalistic considerations.

We may need to verify your identity before responding to a request.

Requests should be sent to contact@thefineredit.com

We will normally respond within the period required by applicable data-protection law.

  1. Data-Protection Complaints

You can raise a data-protection complaint by emailing contact@thefineredit.com with the subject line:

Data Protection Complaint

Please explain:

  • what you believe has happened;
  • the information or activity concerned;
  • any relevant dates; and
  • what outcome you are seeking.

We will:

  • acknowledge the complaint within 30 days of receiving it;
  • take appropriate steps to investigate it without undue delay;
  • keep you informed where the investigation is ongoing; and
  • explain the outcome when the investigation is complete.

You also have the right to complain to the UK Information Commissioner’s Office. We would appreciate the opportunity to address your concern directly first, but you are not required to contact us before approaching the ICO.

  1. Automated Decision-Making and Profiling

The Finer Edit does not make decisions about readers that produce legal or similarly significant effects using solely automated processing.

Advertising providers may use profiling to select or personalise advertisements where consent has been given. You can withdraw that consent through Cookie Settings or the relevant provider’s advertising controls.

  1. Children’s Information

The Finer Edit is written for a general adult audience and is not directed at children under the age of 13.

We do not knowingly collect personal information from children under 13 through newsletter subscriptions, contact forms or marketing activities.

A parent or guardian who believes a child has provided information should contact contact@thefineredit.com

  1. Security

We use reasonable technical and organisational safeguards designed to protect personal information from:

  • unauthorised access;
  • accidental loss;
  • misuse;
  • alteration; and
  • unlawful disclosure.

These safeguards may include access controls, secure hosting, encryption, software updates, backups and restrictions on who can access information.

No internet transmission or storage system can be guaranteed to be completely secure.

  1. External Links

Articles may link to restaurants, hotels, attractions, retailers, tourism organisations and other external websites.

We are not responsible for the privacy practices, content or security of third-party websites. You should review the relevant privacy notice before providing information to an external organisation.

  1. Changes to This Policy

We may update this Privacy Policy where:

  • the website changes;
  • new services or providers are introduced;
  • our use of information changes; or
  • legal or regulatory requirements develop.

The latest version will always appear on this page with its revision date.

Where a change materially affects how we use existing personal information, we will provide additional notice where appropriate.

  1. Contact

Questions, requests or complaints concerning privacy should be sent to:

The Finer Edit

Email: contact@thefineredit.com